Hi! My name is Blessing,
I am a Product and Digital Marketer based in Lagos.
As an experienced product marketing manager with 2 years of experience in B2C marketing, I have developed and executed effective marketing strategies to drive business growth. Over the past two years, I have gained extensive knowledge and experience in various marketing tactics and strategies.
My journey into product marketing began as a contract product operations manager at a tech company, where I collaborated with various teams to ensure the successful launch of a social media app. It was during this time that I discovered my passion for product marketing and its impact on a company's success. I then transitioned to a full-time role in product marketing, leading cross-functional teams to drive user acquisition, retention, and product adoption.
Throughout my career, I have collaborated successfully with product managers, sales teams, and designers to ensure that our messaging aligns with market needs. I have spearheaded campaigns that increased our customer base and revenue through targeted inbound and outbound marketing.
Excited to explore new opportunities in B2B marketing, I aim to further develop my expertise and contribute to driving strong partnerships and business growth.
I am confident that my skills and experience will add value to your team, and I am eager to discuss any potential opportunities with you.
Services
Market Research and Analysis
Conducting market research to understand customer needs and preferences, analyzing competitor products and market trends, and identifying target customer segments.
Go To Market Strategy
Planning and executing product launches, coordinating with cross-functional teams for product development and marketing, and managing timelines and budgets for product launches.
Product Positioning and Messaging
Developing unique value propositions for products, crafting compelling messaging and positioning statements, and creating buyer personas to guide marketing strategies.
Language Skills
English
French
Yoruba
Hard Skills
Training and Development
Project Management
Data Management
Marketing Technologies
Customer Service
Team Leadership
I am privileged to have worked with these companies:
Reviews
Carlos Yang
Team Leader
"Blessing is a top performer and she constantly exceeded my expectations. She was consistent across the year on delivering quality results. She is very attentive to the needs on her team, while ensuring each member achieves good result".
Liyuan Zhao
Regional Manager
"I had the opportunity to collaborate with Blessing, and I must say she is incredibly talented. Her ability to understand our brand and translate it into effective marketing strategies was impressive. Blessing's campaigns were intuitive, data-driven, and significantly enhanced our overall customer engagement and acquisition. Her strategic thinking and creativity are top-notch, and she consistently delivers results. I look forward to working with her again!"
Damilare Oladipo
Product Manager
"If someone asked me to assemble my ideal team, Blessing would be the first person that comes to mind. Her dedication, expertise, and ability to drive results are unmatched. I have full confidence in her skills and know that with her on the team, we are set up for success."
Looking for a skilled product marketing manager? Let's discuss how I can add value to your team
